
Who we are
Seriti is a premium haircare brand rooted in integrity—both in name and practice. Derived from the Sesotho word meaning integrity, Seriti represents our unwavering commitment to quality, transparency, and effectiveness. Our signature luxury hair oil is thoughtfully formulated with high-performance ingredients like stinging nettle, rosemary, and black seed oil—each scientifically proven to support healthy hair growth and scalp health.
At Seriti, we prioritize what's best for your hair and your well-being. That means no shortcuts, no unnecessary additives, and no side effects—just clean, reliable care that delivers real results.
Our mission
Our mission is simple: to provide women with a haircare product they can fully trust. We aim to restore confidence and simplify the haircare experience by offering high-quality, research-backed solutions that truly work.
Every bottle of Seriti reflects our dedication to creating products that are not only effective but also safe, purposeful, and crafted with integrity. We exist to empower women to care for their hair without compromise—because you deserve a product that honors your beauty and your standards.


Meet the Founder
Aisha Johnson is the visionary behind Seriti—a businesswoman, creative, and advocate for women's empowerment. With years of experience in the beauty industry, Aisha developed a deep understanding of what women truly need in a haircare product: honesty, consistency, and performance.
Frustrated by the lack of products that delivered results without hidden drawbacks, she took matters into her own hands. Driven by faith, curiosity, and a passion for excellence, Aisha began researching natural ingredients and developing formulas grounded in both science and care.Beyond her work with Seriti, Aisha finds joy in reading, mentoring young women, and creating opportunities that uplift others. She believes deeply in living with purpose and intention—values that are infused into every aspect of the Seriti brand.